Sky Lagoon stands out for its unique experience design, strong emphasis on sustainability, nature, and Iceland's historical heritage, all of which are reflected in the spa's design and environment. The result is world-class, as all those who have visited Sky Lagoon can testify.
It came as no surprise when Sky Lagoon sought to lead in digital design and user experience for their website. Kolibri entered into a collaboration with multiple parties that launched a new website and booking process that, according to all measurements, has achieved the intended success.
Sky Lagoon had a very clear goal - to increase the proportion of bookings from those who visit their website with better design and user experience in the booking process. There, the clear needs of the customer and Kolibri's key strengths in the field of digital design came together.
Earth tones play a big role in the digital appearance of Sky Lagoon, referring to the characteristics of Icelandic nature; mild summer sky, moss and lava. The agency Evans Hunt created the fitting illustrations to complement this theme.
The new Sky Lagoon website was designed and developed in collaboration with 5 companies - Brandenburg, Datera, E-Cubed, Kolibri and Pursuit. Kolibri came to the table with a design for a new website, interface and user experience. We emphasized a beautiful digital appearance, search engine optimization and seamless user experience on all types of devices, making it easy for people to turn a visit to Sky Lagoon into reality.
The Kolibri team stated at the beginning that they wanted to work on this as a unified team, and that was the common thread throughout. From ambitious and solution-focused collaboration, a beautiful and user-centered website was created that reflected the experience of our visitors and the emotions we want to be associated with all our touchpoints. Communication was easy and good, straightforward and direct. We look forward to further collaboration.