Sólstöður

Sólstöður is an employment agency that specializes in recruiting and relocating nursing professionals to Iceland. The demand for elderly care continues to rise in Iceland and therefore there is urgent need for educated nursing professionals.

In January 2025 a new website for Sólstöður went live. Kolibri designed and developed the website. The purpose of the website is to make the services of Sólstöður accessible to foreign nursing professionals as well as for Icelandic health care institutions.

The challenge

New opportunities in healthcare

As Sólstöður was a newly formed agency, they were in need of a brand, a logo and a permanent place on the world wide web to promote their services.

Kolibri designed all the branding material, the look and feel of the brand alongside the website. The logo represents the name Sólstöður, which translates to Solstice in Icelandic, or the meaning of new beginnings. The brand elements are soft and rounded, and the feeling of warmth and friendliness characterize the website.

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The goal

The main goal of the website is to introduce the Sólstöður services to foreign nursing professionals that are interested in relocating to Iceland. Icelandic health care institutions are also an important target group, because Sólstöður offer the whole package. They recruit nurses and help them relocate and settle in Iceland.

As a result, the focus was set on great copy that is to the point and easily read. The Icelandic part of the website is target towards the health care institutions, however the English part is targeted towards the nursing professionals.

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Illustrations

The images, drawn by illustrator Ásdís Hanna, are meant to represent diversity, inclusion and empathy as well as a little insight into nursing in Iceland. Her drawings are a unique part of the brand and the website and deliver a little extra for the overall appearance.

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Impact

Together we shine

Awards

Testimonials

Einar Örn Ævarsson
CEO
Sólstöður

Sólstöður was a company that was in the process of understanding its purpose and appearance when Kolibri entered the picture. We were not sure which direction we wanted to go to when we contacted Kolibri. But the excellent employees of Kolibri understood the assignment and created a unique vision in cooperation with us. The result is a website which is way better than we ever imagined and their help defining a purpose really helped with the growth of the company. All their work was very professional and well executed. I could not recommend Kolibri more.

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